Feb 15, 2019
AMA organises an interesting talk on Brand Wars. Brand Wars is an intense competition among several brands from same product category for the retailer's limited shelf space and for the market share. Usually the brand with better and effective promotional…
How Tulika Books is creating impact in children’s lives through picture books
Nandini Varma
Aug 20, 2019
A children’s book about a boy who feels like a girl. And about a child brought up by grandfathers. These are some of the stories published by Tulika Books, who have been making children’s picture books since 23 years. Little…
Of youthful passion and star-crossed lovers on Shakespeare’s birthday
Dr. S. D. Desai
Apr 22, 2020
While the Globe is streaming free its second dramatic production Romeo and Juliet, today is 23rd April, the day William Shakespeare (1564-1616) is believed to have been born and died. One would seldom find a more spontaneous and intense expression…
Leonardo, Michelangelo, Raphael and Donatello—Artists or Teenage Mutant Ninja Turtles characters?
Harshil Shah
Nov 4, 2019
Did you ever wonder where the Teenage Mutant Ninja Turtles’ characters got their names from? Well, your search is complete. Here is a brief introduction of the artists from whom the creators of TMNT took inspiration. Teenage mutant ninja turtles,…
The call of the mountains: orthopaedic Dr Yatin Desai’s advice on trekking
Himanshu Nainani
May 23, 2019
In this piece 64 year old Dr Yatin Desai, shares with CY his inspiring story of how to scale towering mountains with utmost ease and how this life adventure activity can shape human character and health. Chances are high that…
